Celebrating 50 Years - Close To You

Maybank turns 50 this year and celebrations have been planned throughout 2010 to mark our Golden anniversary in the Year of the Tiger. We dedicate our anniversary celebrations to all our stakeholders, thanking each of them for their valuable support and loyalty over the years. As we journey ahead transforming our operations and preparing for a future of even greater growth and success as a leading regional financial services group by 2015, we do so with passion and pride in serving our more than 16 million customers through 1,750 offices worldwide.

Anniversary Logo & Theme

Our 50th anniversary celebrations theme reflects our journey of growth. The theme ‘Close to You' resonates with the spirit of the Maybank brand serving customers and all communities in urban and non-urban areas, bringing banking convenience, enriching lives and contributing to the prosperity of the people and nation.

The logo design suggests momentum, flow and movement with the colours black and yellow representing our corporate brand colours, and a stylized stroke across the logo representing the tiger in flight. Five golden stars represent the five decades and its different sizes represent our pace of growth, from simple beginnings in 1960 to where we are today as Malaysia's largest financial services group and consistently one of Malaysia's most valuable brands.

Anniversary Brand Campaigns

A series of campaigns will appear from January 8 to September 2010 focused on our anniversary theme. You can track our campaign here.

Media Information

For press releases and special features on the activities we will have during the year, click on the item below:

• December 31, 2009
  Maybank Introduces New Year Savings with Launch of Two New Maxi-Mortgage Packages
• January 07, 2010
  Maybank Celebrates 50 Years as Financial Leader with Year-Long Customer Rewards and Community Outreach
• February 18, 2010
  Maybank & MYCAT Collaborate to Save the Malayan Tiger

Celebrating With Customers

Anniversary reward campaigns for our loyal customers. We have kicked off our celebrations with a consumer campaign offering customers cash prizes worth RM2 million through the year. Phase one of the anniversary campaign has already begun and will continue until 30 April with a total of RM500,000 cash prizes in store including a grand prize of RM200,000.

Consumers who continue or start using Maybank products and services which include opening accounts, signing up for home loans or hire purchase, and acquiring new credit cards will be automatically eligible.

Check out two new mortgage packages, MaxiHome and MaxiShop Fixed Rate packages launched on 1 January 2010, valid till 20 June 2010!

Look out for the anniversary contest announcements in local media, our branches as well as Maybank2u.com.

eFixed Deposit DOUBLE DEAL!

RM50 Cash Back and Save & Get Mobile

In conjunction with Maybank 50th Anniversary, eFixed Deposit is offering you an exciting Double Deal Promotions.

Double Deal Promotions:

1. RM50 Cash Back: When you place a minimum of RM50,000 eFixed Deposit with a minimum tenure of 5 months, we will give you RM50 cash each. 
2. Save & Get Mobile: M2U along with Maxis and Celcom is offering eFixed Deposit customers a chance to enjoy exclusive deals on the latest iPhone, Blackberry models or Netbook at a very exciting and irresistible prices. You have to place an eFixed Deposit of a minimum of RM20,000 with a minimum tenure of 5 months and you will automatically be able to enjoy the fantastic deals.

Click HERE, for more info.

Celebrating With Our Community

Our outreach initiatives will focus on the areas of environment, tiger conservation, healthcare and community development. Activities will engage various communities that we serve in Malaysia and the region.

For now, we have launched our first environment support campaign inviting online customers to switch to e-statements. We will donate RM1 per customer and up to a total of RM150,000 to be channeled to 3 environment support groups. Click here and suggest a favourite support group of yours for us to consider.

To learn more about Maybank's 50th Anniversary or share ideas on how you would like us to celebrate with you, send us an email at publicaffairs@maybank.com.my