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Maybank2u.com Cyber Mall is Country’s First
E-commerce Portal by a Financial Institution

Maybank has launched the country's first e-commerce portal hosted by a financial institution on its financial portal at www.maybank2u.com. The “Maybank2u.com Cyber Mall”, is an electronic shopping mall accessible via Maybank2u.com, which provides customers a range of on-line shopping conveniences. The cyber mall currently offers products ranging from electronic items to IT merchandise as well as health and lifestyle products. The on-line merchants at the cybermall are payee corporations with Maybank2u.com.

Maybank has selected TM Net Sdn Bhd, Malaysia’s leading Internet Service Provider in the country, as the strategic business partner for the cybermall project. TM Net Sdn Bhd will provide the infrastructure, e-commerce engine, network connectivity, web hosting and logistics support for this portal.

To shop at the cybermall, a customer needs to be a registered Maybank2u.com user and access to the cyber mall is via Maybank2u.com. The on-line purchase feature is similar to current on-line shopping transactions, where customers can view the item, place the selected item into a `basket' and then pay on-line for their purchase. For payments, the customer will pay via Maybank2u.com and select to pay from either their savings or current account.

In a statement to announce the cybermall, Datuk Johar Che Mat, Senior Executive Vice President and Head of Retail Financial Services Maybank said that the Maybank2u.com Cyber Mall will provide value-added services to both customers and business partners.

"Maybank2u.com Cyber Mall is a revolutionary concept by a financial institution because it provides our business partners an opportunity to start e-commerce or expand their e-commerce activities. The cybermall is an important milestone for Maybank as part of the bank's contribution to stimulate as well as promote e-commerce growth in the country. Merchants at our cybermall are able to leverage on our brand, take advantage of the high customer traffic at Maybank2u.com as well as use the proven secure and convenient payment facility of Maybank2u.com to enhance their business streams by offering online shopping," said Datuk Johar.

“Customers will enjoy a number of conveniences by shopping online because the merchants in the Cyber Mall are also payee corporations of Maybank2u.com. We will assist our merchants to promote on-line shopping by holding special programmes that offer attractive discounts and privileges, which means savings for customers who shop our cyber mall. Payment is also convenient, secure and immediate and the on-line merchants are also required to comply with a service level obligation to ensure prompt delivery of goods and services purchased,” added Datuk Johar.

“This new channel will allow individuals and companies in Malaysia to adopt the best practices of online business to become globally competitive and dynamic. With the implementation of this new project, we are now able to take things a step further and contribute to the increase in usage of the Internet for online retail transactions. This can move to the next level where we are able to offer Malaysian products to the world via the Internet,” said Michael Lai, Chief Executive Officer, TM Net Sdn Bhd.

Datuk Johar also said that Maybank will work together with TM Net Sdn Bhd and the merchants to enhance the cybermall by adding more merchants to expand the number of products and services in the cyber mall. At a later stage, customers will also be able to use their credit card to pay for their purchases.

Maybank2u.com currently has over 2.2 million registered users. Among the most popular services are balance enquiry, bill payment, fund transfer and purchase of prepaid payments. Maybank2u.com registers an average of more than 7 million transactions valued at over RM1 billion per month.

30 May 2006


 


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